The impacts of COVID-19 are globally affecting every industry. People are adapting to these changes by updating their lifestyles. This article will highlight some ways you can scale your business despite the pandemic:
Leveraging customer data to inform UX decisions
User Experience (UX) is one of your most vital tools at your disposal for securing higher conversion rates. Here’s what you should know about leveraging customer data to inform UX decisions.
Feature update: New screener question options for your test
An overview of our newest updates to the screener question feature, including “check all that apply” type questions for your usability test.
Use screener questions to find your usability testing participants
How to use our new screener questions and our other special requirements features to find your target audience.
Now available: Testing with Canadians only!
Need user testing for an exclusively Canadian market? You can now order test results just from users in Canada with our newest demographic filter.
Updated usability demographics
We recently upgraded the software to support finer age-based demographics, and also “fixed” our notion of demographics on education and social networks usage. Previously, we only allowed the choices of the following very specific age groups: 18-34, 35-55, and above 55, which was fine for many users. However, we received several requests to allow our customers to fine-tune the age selection, for example, to only college age or above 50.. Read More