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Terms & definitions

What is UX research?

  The present-day world is home to a competitive market where new businesses introduce unique products and services every day....

UX research vs UX design: What’s the difference?

Dive into the difference between UX research and UX design.

UX researcher vs UX designer: Same or different?

  Many businesses do not have different experts for UX research and UX design. In a small business, a single...

What is design thinking?

  During the first five years of operation, about half of all small businesses fail. This statistic should not make you...

What is customer experience design?

An in-depth look at customer experience design - what it is, why it's important, and how to effectively build it.