user Archives - Page 2 of 7 - Trymata

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What is customer experience design?

An in-depth look at customer experience design - what it is, why it's important, and how to effectively build it.

User interface (UI) vs customer experience (CX) design

What is the difference between UI and CX? Check out this breakdown of user interface and customer experience, as well as the differences between them.

A/B testing vs usability testing: Which, when, why, and how?

  In a competitive digital market, it can be challenging to provide your customer with what they need. This affects...

User testing value

You just cannot put a price on usability testing. Although many usability testing methods or services can be costly and time-consuming,...

Proving the value of UX

UX has the ability to impact your business in major ways. Read more to learn about the value of UX and why you need to prioritize it.