user behavior Archives - Page 3 of 3 - Trymata

user behavior

How you can build a marketing plan around UX research

  Companies that incorporate UX into their marketing plans see a huge hike in their profit margins. Several companies claim...

Comparative usability testing: Why it matters for your business

In a world where competition is fierce and design trends change rapidly, it’s important to stay ahead of the curve....

Qualitative interviews: Pitfalls to avoid

Qualitative interviews are a very useful UX research method, as they provide insights into what people think and feel about...