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User testing new products

  It can be expensive to research new products, but only if you fail to follow the right techniques. You can choose between numerous cost-effective and simple methods to perform…

Consumer insights and UX

Ecommerce & retail websites and apps are constantly slammed by an influx of visitors curious why this particular product is the one they need. Before and beyond the transaction, websites…

Usability testing benefits

In a nutshell Usability testing is every UX design team's secret weapon for making an impact on a product, company, or brand. From ROI and CRO to credibility and desirability,…