Face camera & emotion recognition
Face camera footage is a valuable way to deepen your understanding of your user testing results, and add another dimension to your analysis. When setting up your Trymata test, you…
Your friend has been really excited about their new shoes from the brand Allbirds, which they bought online. Since they told you about them, you’ve been curious about the brand. You decided to check out the Allbirds website to see their shoe options, and consider maybe getting a pair for yourself.
The worst thing about my experience is that the main page said one thing about having a limited edition color for sneakers (would’nt let me navigate and interact with it) so I had to go the long way in trying to find the same pair I liked. However in finding it, it wasn’t consistent since the color was not shown as a choice for the same sneakers it showed on the main page.
Adding a lot more sustainability and explanations and comparisons of how these sneakers and apparel are more sustainable than other retailers and explain that data and how it came about. Also, make tab menu navigation on the site so its easier to know the different sections on the site and be able to navigate and find all the sections without missing out on information. Make sustainability a priority and advertise as such on the main page at the top and throughout.
I liked how modern it looked and the sustainability the company offers with their shoes.
No other comments other than my improvement suggestions. I hope all of this is helpful! I do really value sustainability, biodegradability, recycling, etc. I would love to see more on the site about the materials (how they are sustainable) and what that means for how long the shoe will last and what to do when the shoe is worn out. i.e. can it be recycled? does the company take it back? I would also love to see as part of the sustainability initiation program that there are ways people can buy "not perfect" or "defected products" for a whole lot less so these potential mess ups in products don’t go to waste and this also helps sustainability, along with partnering with conservation organizations like WWF or 4Ocean.
You have been eyeing some new supplies for your dog and decide to do some online browsing.
3
As I mentioned, the text on the homepage seemed cramped and the overall design of the homepage seemed a little throw together. None of the products really excited me as a user.
I like how easy it was to search for things. It was easy to customize my search, so even if they didn’t carry the right brand I could find a replacement.
All accounts, tests, and data have been migrated to our new & improved system!
Use the same email and password to log in:
Legacy login: Our legacy system is still available in view-only mode, login here >
Face camera footage is a valuable way to deepen your understanding of your user testing results, and add another dimension to your analysis. When setting up your Trymata test, you…
All you need to know about Trymata's new download-free recorder for performing user tests. How it works and what to expect for your testing.
Looking for an alternative to Google Analytics? Trymata Product Analytics offers all the same website data, plus even more user insights!
You don’t have to be an expert to run a great user testing study. In fact, you may have to set aside a lot of your preconceptions and forget what…
Starting your UX research plan with a solid outline is the best practice, and it keeps you on track. Such research enables you to communicate with clients and stakeholders.…
A Trymata feature for keeping your usability test assets safe and secure
Qualitative interviews are a very useful UX research method, as they provide insights into what people think and feel about your products or services. However, there are some pitfalls one…
Looking for a way to run usability testing sessions and get feedback on your Testflight beta app? You can do it on Trymata – here's how. How to set up…
In a world where competition is fierce and design trends change rapidly, it's important to stay ahead of the curve. One way to do this is by utilizing comparative usability…
User testing methods utilize UX design to include users in the decision-making process. UX design is developed primarily to allow users to interact with a website or an app on…