What is Generative Research? Definition, Methods and Examples
Trymata
What is Generative Research? Generative research is defined as a type of exploratory research that aims to generate new solutions, ideas and concepts on a given topic or problem area.…
What is UX Strategy? Definition, Examples and Best Practices
User experience (UX) strategy is defined as a comprehensive plan that outlines a product or service’s cohesive user experience across all touchpoints and interactions. It involves a deep understanding of…
What is Concept Testing? Definition, Process and Examples
What is Concept Testing? Concept testing is defined as a process in product development and marketing that involves evaluating a concept or idea before it is brought to market. The…
What is Proof Of Concept Testing (POC)? Definition, Process and Examples
What is Proof Of Concept Testing (POC)? Proof of concept (POC) testing is defined as the preliminary stage in the development process of a product or service that aims to…
What is Split Testing? Definition, Methods and Examples
What is Split Testing? Split testing is defined as a user testing method that is used to compare two or more versions of a website, webpage, software, mobile app or…
What is Beta Testing? Definition, Methods and Examples
What is Beta Testing? Beta testing is defined as a phase in the software development lifecycle where a nearly completed product is released to a select group of external…
What is QA Testing? Definition, Types, Process and Examples
What is Quality Assurance (QA) Testing? Quality Assurance (QA) testing is defined as a systematic process designed to ensure that a product or service meets specified requirements and quality standards.…
What is Accessibility Testing? Definition, Methods, Examples and Best Practices
What is Accessibility Testing? Accessibility testing is defined as a type of software testing that ensures applications are usable by people with disabilities such as visual, auditory, motor, and cognitive…
What is Function Testing? Definition, Types, Examples and Best Practices
What is Functional Testing? Functional testing is defined as a type of software testing that is conducted to validate whether a software functions as intended. The purpose of functional testing…
What is Exploratory Testing? Definition, Methods, Examples and Best Practices
What is Exploratory Testing? Exploratory testing is defined as an approach to software testing that emphasizes the tester's autonomy, creativity, and investigative skills. Unlike traditional scripted testing, where testers follow…
