Customer personas: A complete overview
Cherryl Pereira
Customer personas are a fictional representation of your ideal customer. It can be based on an actual person or it can be made up, as long as you know the…
How to strategically craft your rating scale questions
Do you know what your customers are thinking? It's not easy to figure out, but it is possible. One way you can do this is by using rating scale questions on…
Metrics that will help you report more effectively
Reporting can be a difficult task, especially if you are new to the world of usability testing. However, it is an important part of usability testing because it allows for transparency…
Useful UX tools for designers: What should we use?
The UX tools that people use to make their lives easier are endless. In this blog post, we will take a look at some of the UX tools for designers…
The role of user interface and user experience design in video games
Video games are not just about the game any more. The user interface and the user experience design of video games is now an integral part of what makes them…
Linking user experience and instructional design
A look at how instructional design and user experience are related and similar but also different. Explore how these two different approaches to design are closely related, while being used…
How to combine qualitative and quantitative data for better outcomes
Learn how qualitative and quantitative data can go hand-in-hand when performing usability testing. Get some strong methods for combining the data in a way that benefits you snd makes reporting…
A user research plan: Components and methodology
User research requires careful planning and execution since it has many component. In this blog post, we will discuss all user research plans along with their components and methodology so…
How to never go wrong with the process of usability testing
The purpose of usability testing is to provide feedback on design decisions through observation and measurement; it helps designers identify issues in designs before they are built into products, which…
Defining your user research plan: A step-by-step guide
What is the first thing you do when designing a product? You talk to your users. User research should be an integral part of any design process, but it's often overlooked. This…
