Big data for UX: Learning from user behavioral patterns
Tim Rotolo
Big data is changing the way more and more people do their jobs. How can UX Researchers and Designers take advantage of this trend to improve our own work? What…
SUS and PSSUQ: Quantifying user experiences
Both SUS and PSSUQ are popular and respected psychometric questionnaires for measuring the user experience. Which one should you use for your usability study?
H&M vs Forever 21: UX Wars
E-commerce is a highly competitive space, and mobile online shopping puts even more pressure on retailers. We tested these two fashion brands' mobile websites to see which one provides a…
8 favorite user testing quotes
Other people have a way of saying things that captures the magic of them in a way we never could.
Mobile user testing takes a step forward
Moving on to new mobile user testing solutions that are flexible, low-impact, and don't rely on any external hardware. The next generation of mobile testing is lightweight and self-contained. See…
Our top 10 user testing stories of 2016
The diverse topics covered on our blog in 2016 included AR/VR, mobile gaming, big data, abstract ideas about creativity and the psychology of usability, and lots of how-tos for improving…
New York Times vs BBC: UX Wars
The growing importance of the internet as a platform for reading and watching the news has challenged traditional outlets (like newspapers and TV broadcasters) to optimize their online presence. How…
Spurring UX innovation through lean research and teaching
Lean UX is a methodology that many companies have adopted to improve their UX strategy and innovate faster. Lean UX can also help academia to innovate in the ways that…
9 UX lessons from Disney quotes
While there hasn't been a Disney movie about UX designers, these characters could have been talking about their insights into the field of User Experience in these quotes.
Mouse movement patterns and user frustration
Mouse movements contain valuable hints about users' intent, state of mind, and frustration level. Here are three common mouse movement patterns and what they can tell you about your website's…