Is user testing a luxury?
Tim RotoloYour company has a team of professional, experienced designers. So why do you need user testing? Don't they already "get it"?
Lander vs Instapage: UX Wars
This month, we decided to take a closer look at some of the tools available for building landing pages. Lander and Instapage both allow marketers to quickly assemble landing pages…
Prototype testing with InVision & TryMyUI
Prototype testing allows the product team to detect usability problems before they befuddle a single real user. Here's our tips for using InVision and TryMyUI in tandem to get user…
Coordinating a UX dream team
To build a dream product, you must first build a dream team. A powerful product team is comprised of 3 kinds of roles, product management, user experience, and engineering; and…
Designing augmented reality experiences on mobile
Ed JohnstonAugmented Reality and Virtual Reality are on their way to proliferating across the tech industry. How is designing these experiences different from other, more traditional interfaces?
Student Universe vs STA Travel: UX Wars
Tarah Holland, Jordynn McKnight, Nicole McEwan, & Erin TurnerStudent Universe and STA Travel are student-centered travel booking websites. Both websites provide discount flight, hotel, and tour booking services for students. We pitted Student Universe and STA Travel against…
Messenger Madness: How Facebook’s basketball game nails mobile UX
In celebration of March Madness, Facebook's Messenger app has released a hidden new basketball game – and the game nails mobile UX in all the right ways. We take a…
A preview of user testing tools to come
What's next for TryMyUI? We're building new user testing tools to solve the biggest challenges of usability testing – see what's in the works!
The importance of being obvious
There is a trend in design towards making things "smarter" – more predictive, more pre-emptive in what they do for users. But when does this trend go wrong, and how…
Nike vs Reebok: UX Wars
Dana Hadjiyane, Jessica Bain, & Aleksandra SimeonovaAt America's colleges and universities, it's not uncommon to see students taking advantage of spacious and beautiful campuses to go for a run. This EDU-contributed UX Wars edition challenged female…