Thoughts on creating better digital experiences

The value of customer experience: A Netflix study

netflix logo customer experience blog post

As a usability testing platform, we obviously focus on user experience and how it impacts your business and conversion rates on your website or mobile app. However, user experience is not the only factor that impacts business. Customer experience plays a major role in how users feel about your platform and whether or not they convert into customers.

Metrics that will help you report more effectively

data metrics reporting ux

Reporting can be a difficult task, especially if you are new to the world of usability testing. However, it is an important part of usability testing because it allows for transparency into your project and offers insights that might not have been achievable otherwise. This blog post will teach you how to report more effectively with different metrics so you don’t have to worry about being lost in reporting land.

How to never go wrong with the process of usability testing

usability testing

The purpose of usability testing is to provide feedback on design decisions through observation and measurement; it helps designers identify issues in designs before they are built into products, which results in improved customer satisfaction levels, more efficient websites with less user frustration, and lower costs for companies. This article will let you know how to never go wrong with the process of usability testing

Remote usability testing: what you need to know

remote usability testing

If you are looking to improve your website’s user experience, but don’t have the budget for a full-time UX professional, remote usability testing is an option. It allows you to hire someone just for one or two days of work – and it can be done from anywhere in the world. This blog post will introduce you to what remote usability testing entails, how much it costs, and how it relates to other types of design services.